Sure was a creative attempt at trying to setup shop in a major market.
In my opinion, the biggest miscalculation was not focusing solely on The Oasis and trying to make the technical issues with 94.3 and 104.7 less obtrusive to other broadcasters. Maybe a solution would have been to take both frequencies highly directional from the 8 Mile tower location with both carrying Smooth Jazz. 104.7 could have pointed to the north and east away from WIOT and 94.3 to the south and west away from CKSY.
I imagine that Martz was thinking though that the economies of scale of have two stations was going to be better than just one.
When they lost 104.7 for the Oasis, it made no sense to me to continue with the modern rock on 94.3 when it should have been used to at least try and sustain some of the momentum of The Oasis and keep an audience that was more likely to go the extra mile to find the format.
One would think that if Martz has truly given up, he will be looking for buyers for those translators. It seems like they might still be put to good use by someone with an underperforming AM station (WDFN, WCAR, WDTK, WXYZ, etc) that could benefit from FM coverage. But only if they do a better job of the technical aspect of getting the translators running than Martz did.94.3 The Bone is buried and The Oasis dries up too